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 Incredible winter adventure abounds all around our store. We’re located within minutes of four ski resorts for downhill skiing and boarding, and we are practically seconds away from two of Wisconsin’s best cross country skiing areas – Mirror Lake and Devil’s Lake State Parks. Come in and see us for brochures, discounts, and a lot more info!
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 Everything you need to maximize your winter sport experience can be found right here at Wildside. From boots and bindings, poles and helmets to technical clothing that looks great while providing the benefits you need in the great white outdoors…we’ve got it all, plus the best name brands like Burton and Ride, Salomon and Dynastar. Visit us and see for yourself!
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For cool gear tips:
 skiing click
snowboarding click
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At Wildside, service is our specialty. We are the only shop in SW Wisconsin that provides Grindrite stonegrinding services for both boards and skis. Even with all the cool gear we carry -- our thorough and careful service is the number-one reason customers keep coming back! We guarantee our work will make you happy, and if it doesn't, we'll do whatever it takes to assure your satisfaction. 
